The DICE programme commissioned original research to map the creative and social economies in Brazil, Egypt, Indonesia, Pakistan, and South Africa.
These five surveys outline the operating context, business models and employment practices of creative and social enterprises and examine their contribution to supporting sustainable and inclusive growth.
We then produced a comparative analysis of the five country surveys, called The Human Spark, which also drew on the findings of Social Enterprise UK’s No Going Back – State of Social Enterprise Survey 2021.
You can download the surveys and The Human Spark via the links at the bottom of the page.
What the evidence shows
This research examines the catalytic role of creativity mixed with purpose-driven enterprise. It highlights the power of smaller enterprises, often part of ‘the informal economy’, to create more inclusive and sustainable systems responding to the common challenges faced by people around the world. These include:
- unemployment, especially among young people, intensified by automation
- growing inequality and marginalisation, especially of women and minorities
- environmental degradation and climate change
- a sense of a loss of identity and community.
Ultimately, this research provides compelling evidence to validate the hypothesis that supporting the development of creative and social enterprise is an effective way to build more inclusive societies.
This is a timely and resonant proposition that builds on the momentum generated after the UN General Assembly declared 2021 the International Year of Creative Economy for Sustainable Development.
Moreover, the findings in the country surveys and The Human Spark, as well as the conclusions of a sibling report by Prof J.P Singh about the DICE approach, are helping to inform the British Council’s ongoing work, notably as it realigns its global programmes to support creative economies and cultural responses to global challenges.
We think this approach, integrating economic, social and cultural impacts in a more holistic way, has the potential to be a mainstream driver for the sustainable and equitable development of communities and economies worldwide. And this research helps to provide the evidence and rationale for taking this approach forward in an even more cohesive and globally connected fashion.