Our British Council Arts Programmes enable us to work with creative leaders to support sustainable and inclusive creative economies. We support the creation of new art and sharing it with audiences online and in person. Our work enables sharing of skills and knowledge between creative communities in SSA and the UK. From this, creative practitioners gain the confidence and connections required to transform their lives and contribute to the growth and success of the Cultural and Creative Industries.
SSA Arts Creative Economy
Our programmes are delivered through partners (artists, arts professionals, arts organisations, collectives, hubs) who have the vision and understanding of their creative communities and are best placed to lead and tell the stories of their art sectors. With our partners, we stimulate new ways of connecting with and understanding each other through the arts.
Our research into the next generation of young people in Sub-Saharan Africa and the UK tells us that people want:
- Capital to start up creative businesses of their own
- Business skills training and peer-to-peer mentorship opportunities
- Spaces to talk, share concerns, and support each other.
We respond to this through our Creative Economy Programmes, where we offer individuals and organisations training in business and digital skills, networking events, access to new markets, connections to resources, and finance opportunities.