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The heart of New Work New Audiences is the presentation of British work across all art forms in response to audience demand. It allows influential audiences around the world to experience the transformational effect of the arts and their power as a catalyst for developing understanding, trust and dialogue and through this to embark on a stronger engagement with the UK.
We run art exhibitions, events and performances and also support community and educational activities designed to attract young audiences and families, and reach digital consumers.
Organisations looking to raise their profiles through an association with artistic innovation and creativity would benefit from sponsoring NWNA activities. This funding enables us to run a range of activities including literature festivals, visual arts exhibitions, and performances of contemporary music, theatre and dance.
The programme aims to provide networking opportunities and expand international links for artists and promoters in the Middle East, whilst establishing a two-way flow of work with the UK.
In doing so, it also promotes a wider knowledge of and international audience for the contemporary arts, and stimulates creativity.
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Access a network of institutions such as national museums, ministries, independent venues and festivals, as well as professional artists and facilitators in the visual arts, music, dance, theatre, and architecture spheres. |
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Raise your profile by association with the UK’s innovation and creativity in the arts through the programme, and benefit from the media coverage and exposure to large young audiences throughout the region in important urban centres. |
Content, films and recordings of activity and blogs by participating artists are commissioned and made available online, along with the Selector Radio show, which is currently broadcast in around 13 countries to an audience of over one million every week.
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Beirut International Platform of Dance (BIPOD) • Dar Al Assad for Arts and Culture, Syria • High Institute of Drama, Syria • Al Kassaba Theatre, Palestine |
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Royal Court Theatre, London • Akram Khan Contemporary Dance Company, UK |
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Royal Academy of Dramatic Arts (RADA), UK • Higher Institute of Dramatic Arts (Tunisia) • National Theatre (Tunisia) • Ministry of Culture and Heritage Preservation (Tunisia) |
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An innovative collaboration between the British Council, UK Specialist Company Digital Theatre, Qatar’s Ministry of Culture, Arts and Heritage and the Qatar Foundation. |
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The project broke new ground in the theatre industry by capturing the theatre performances of the GCC Youth Theatre Festival in Doha and making it available to a global audience online. |
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The project provided Arabic theatre groups with new opportunities to present productions before an international audience and to preserve their work, for the first time, for future generations. |
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Digital Theatre also ran a workshop in digital film-making techniques for 17 aspiring Qatari film and theatre professionals that accompanied the festival. |
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Through Gulf Stage the Qatari play “Me…You… The Human” was shown in London as a part of the Shubbak Festival. To watch the play, visit Gulf Stage page on the Digital Theater website. |
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An exclusive partnership between the British Council and Katara, the Cultural Village which allows culture fans to experience a taste of British contemporary dance for the first time in Qatar, through the presentation of "Vertical Road for Akram Khan company. |
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Over 800 people from Qatar attended Performances of Vertical Road in Drama Theatre, Katara. |
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“Vertical Road” has recently received the Critics’ Circle National Dance Award for 2011 as the best modern choreography. Akram Khan Company has also been awarded with several prestigious honours including The Age Critics Award for Best New Work (Vertical Road) at the 2010 Melbourne Festival and the Helpmann Award for Best Choreography in Dance Work (zero degrees) at the 2007 Sydney Festival. |
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Akram Khan Company has assembled a cast of very special performers from across Asia, Europe and the Arab World, including two dancers from Egypt and Algeria. |
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Vertical Road contemplates the universal role of stories of angels as found in different cultures, faiths and mythologies as intermediaries between the human and the sacred. Exploring man's earthly nature, his rituals and the consequences of human actions, Vertical Road becomes a meditation on the journey from gravity to grace. |
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Cultural Leadership International (CLI) |
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CLI is a program developed by British Council with an aim to support the emergence of a diverse and strategic group of future cultural leaders in order to enhance intercultural understanding and support economic growth, cultural development and social change.
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Mr Khalid Al Jaber – Head of Natural History Department of the Qatar Museums Authority was selected to be the Cultural Leader representing Qatar. |
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The British Council has organized and funded Mr Al Jaber’s development plan, through a wide range of developmental prospects including extensive training program, mentoring, international networking opportunities, and work placements in the Natural History Museum, London and Oxford University Museum of Natural History. |
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Furthermore, through CLI, we offer a programme of Cultural Management Workshops (CMW) to a wide range of practitioners from the sector. These workshops cover diverse topics such as Audience Development & Marketing, Festival Organisation & Management, Enterprise Business Skills, Fundraising & Financial planning and Museum & Heritage Management and Audience Management. |
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The Royal Academy of Dramatic Art (RADA) Workshops |
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As part of the mutual collaboration between The British Council and The Cultural Village – Katara , ‘From the Page to the Stage’ workshop has been presented to the participant where they were trained on ways to address written text and covert it into representative and expressive themes that serve the basic idea of the text.
By learning the technical representation and act of the scenes, as well as the actor’s necessary tools in order to achieve and present the scene out of the written pages straight to the real life stage, and moreover understanding the basic principles and focus on proper planning for the construction of the scene all through the participants’ teamwork and an assembly of creative & collective/group exercises
Another productive partnership between the British Council and the Ministry of Culture, Arts and Heritage and The Cultural Village – Katara introduced “Creating Chorus/Ensemble “workshop for professional artistic.
The workshop has two focuses; the first one exploring ways of creating an Ensemble, developing group skills in sensitivity, sharing, connecting and creativity, while the second one introduced material for which an ensemble is essential – Greek Theatre Chorus (the root of Western theatre) and a Story-telling style (the root of oral theatre across the globe).
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For further information about:
- Regional arts programme in the Middle East please contact Stephen Stenning
- Qatar arts programme please contact Lana Kayed
Tel: +974 44251812
- Marketing and Communications in Qatar please contact Ola Eid
Tel: +974 44251810
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