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We have all had to sit through poor presentations, or felt uneasy about how well we have put our point across. The idea may be a great one, but unless the message is communicated effectively to the audience, you will not succeed. In this course we will train your employees to organise and deliver effective presentations through recorded practice sessions. This helps to define procedures and roles for meetings. It is not a course that relies on theory, but challenges participants through simulated practice and principled negotiations with staging, diplomatic and bargaining language, and role plays.
Writing is a two-way communication activity. Unless your writing meets the needs of the reader, it will not fulfil its aim. In a globally competitive world your writing should stand out for its ability to communicate effectively. This course aims to give you the language and skills to do this. It identifies good writing, establishes purpose, and improves clarity. We train you to avoid old fashioned English and develop more contemporary ‘Plain English’. The course focuses on structure and sequence, developing style, proof reading, editing principles and techniques, language analysis, and editing your writing.
Through this book we will investigate a bank of real-life business case studies. These encourage you to apply the language and communication skills you are developing in practical and motivating ways.
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