How we holiday has changed. The days of two weeks at the seaside, cold and bored, are gone. Many of us go abroad for our main holidays, but we still come to Blackpool in our thousands. We come for shorter breaks these days, maybe just for a weekend of fun by the sea. Blackpool has improved a lot; it has had to. We're more global and we've got more choice, so we know the best of what the rest of the world can offer us, and we won't make do with second best. Despite these changes, Blackpool hasn't lost the charm which has made it one of the most popular holiday destinations in the UK.
Traditionally, going on holiday to Blackpool meant sitting on the beach or walking along the prom. Now most people don't come to Blackpool just for the beach. There are so many other things to see and do, whatever the weather. There are amusement arcades, museums, a fun fair and three piers. In the amusement arcades, you can play on all the latest games. On the pier, visitors look in souvenir shops, go on fairground rides, eat in snack bars and visit fortune tellers. There's even a theatre at the end of the North Pier. Blackpool also has a Pleasure Beach with one of the highest and fastest roller coasters in the world, named 'The Big One'. The Pleasure Beach spends millions of pounds making sure it has all the latest rides and attractions. Although modern, these activities are in keeping with the cheerful traditions of the town.
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