The main promotional area is the focal point of the home page template. It introduces the three most important services being offered to the customer or the three most important news and events. Use the nine-step plan to help you select the focus of your home page.
There are a number of titles for you to use depending on whether the focus of your home page is services, news and events or a mix of the two.
Our services
Visit our centre
How can we help you?
How we can help you
Events
What's on
What's happening
How can we help you?
How we can help you
Our events and services
Visit our centre
Visit our centres
These titles are available in Obtree in the global common group and are named global-common-title-name e.g. global-common-title-how-we-can-help-you. If your site is in English only use this object rather than creating your own.
If you have a multilingual site you can supply the translations for the object you wish to use to web2004@britishcouncil.org.
Below is standard content for use in the promotional lozenges in this area. The three lozenges should link to the most important services or events on your site.
Learning
We can help to develop your education with study support, English language qualifications and UK exams (including IELTS). We can also help you to study in the UK, with up-to-date advice on opportunities and scholarships.
Study in the UK
We can offer you personal advice on your UK study options. We also have the latest information on courses, qualifications, institutions, English requirements, visas and travel to ensure you get the most out of your UK education.
Learning English
We can help you test and develop your English skills with a range of IELTS and Cambridge exams, including English for business and young learners. We can also support your study in one of our learning centres, or help you learn online.
English courses
Our teaching centre offers friendly English language courses for every level. All our teachers are qualified, native speakers of English, who use innovative teaching methods to bring your language learning to life.
Professional opportunities
Connect to other professionals from across the globe. If you’re working in education, the arts, science, or governance, our networks, programmes and seminars can keep you in touch with the latest thinking.
Teaching English
If you are an English language teacher or language assistant, we can support your teaching work with networks and online resources, including professional forums, networks, classroom tips and teaching materials.
English
Whatever your level, we offer courses, resources and exams to test and develop your English skills. If you're an English language teacher, we can offer a range of training courses, plus access to a variety of online resources and networks.
Seminars
If you're looking to develop your professional experience and further your business skills, our UK seminars offer valuable insights and opportunities in the arts, science, society, education, English and knowledge industries.
Professional development
If you’re looking to improve your career opportunities, we offer a range of resources to develop your professional skills and experience. Join our library for study support, attend one of our seminars or take a course in business English.
Management training
Our library offers a range of books, tapes and online resources to further your management knowledge. We also offer a range of seminars, workshops and networking opportunities throughout the year to help develop your skills.
Exams
Do you want to develop your English or further your education? Do you need to improve your career prospects? We can help you gain a UK qualification that could lead to worldwide opportunities in business and education.
Events
We bring you the latest in UK creativity, science and education, with our programme of events, including performances, exhibitions, projects, workshops and seminars. Find out what’s happening over the coming months.
Arts events
We work with artists throughout the year to bring you the latest UK innovation and creativity. Our programme of arts events includes performances, exhibitions, projects, workshops and seminars. Find out more on our arts calendar.
Our work in arts
We support writers, artists, musicians, performers, and arts practitioners across the globe. Our networks offer information and opinion on UK arts, and connect you with the latest opportunities across cultures.
Arts
Are you an artist, performer or arts practitioner who is interested in working across cultures? If you want to find new audiences and partnerships, we might be able to support your professional creativity with promotional support.
Science
Get involved with UK scientific innovation with our projects, partnerships, and initiatives from across the globe. We can also connect you to professional networks and resources, plus the latest opportunities in research.
Society
We work in partnership with governments, organisations, groups and professionals to effect social change. Find out more about our networks and projects, which offer you a range of professional opportunities in society.
Climate debate
As part of our Zero Carbon City campaign, we’ll be hosting a debate on climate change at our centre this month. The debate will be chaired by Professor Stephen King, who is currently leading research into renewable energy. Book your place and join the debate.
Children’s exhibition
See some of the last decade’s best children's book illustration when you visit our Magic Pencil exhibition. Selected by Quentin Blake, the exhibition offers a variety of paintings, collages and drawings, for adults and children. Why not visit today?
Music courses
If you're a musician, sound engineer, or simply want to develop your musical talent, we can help you get the most from the latest MIDI technology on one of our week-long courses in July. Find out how to apply for a place.
If you need guidance on writing copy for lozenges you can find it on the writing for the web site. Each of the lozenges should include call-to-action that are linked to the page the lozenge is intended to promote. To find out how to write calls-to-action visit the writing for the web site.
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