Date:		Thursday 1 September 2011
			Time:		9.00 a.m. - 5.00 p.m. 8.45 a.m. registration opens
			Venue:		Room S426-S427, Hong Kong Convention & Exhibition Centre 1 Harbour Road, Wanchai
			Fee:		$250 for full day attendance, including buffet lunch
			Registration:		Please register here Registration deadline: Friday 19 August
			Programme:		For full programme, please click here
			Enquries:		Call Adam Madar, Bauhinia Foundation Research Centre on 3182 1100 or e-mail creative@bauhinia.org

The British Council is delighted to present a conference on creative economy on 1 September 2011 jointly with the Bauhinia Foundation Research Centre and HKU School of Professional and Continuing Education.

The high-profile conference aims to identify the critical factors for Hong Kong to move up the value chain of the creative economy, including the challenge for talent development, the role of higher education, creative leadership as well as cross-sector partnership and collaboration.

We are honoured to have invited John Howkins, author of the best-seller The Creative Economy, and Geoffrey Crossick, Vice Chancellor of University of London to address the morning seminar.  The two creative gurus will be joined by the leading figures from the business and higher education sectors as well as NGOs to chart the way forward for the city's creative economy.

The participants will also have the opportunity to network with the creative leaders over a buffet lunch. Apart from experience sharing by the UK and local experts, there will also be a Sandbox workshop in the afternoon, an innovative idea-generation process first launched in the UK. Sandbox events are organised regularly in more than 20 cities in the US, Europe and Asia. This will be Sandbox's first-ever launch in Hong Kong. Please click here for the full programme.

Key speakers:

John Howkins
Author of The Creative Economy
Advisor to the Chinese Government

Professor Geoffrey Crossick
Vice Chancellor, University of London

Professor Edmond Ko
Senior Advisor to the Provost
Hong Kong University of Science and Technology
Chairman
Curriculum Development Council

Professor Anthony Cheung
President
Hong Kong Institute of Education and non-official member
of the Executive Council of Hong Kong

Professor John Heskett
Acting Dean
School of Design, Hong Kong Polytechnic University