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Thursday 18 September 2008
12.30 p.m. - 4.30 p.m.
British Council, Spring Gardens, London
The sixth country partnership meeting was held on 18 September in British Council Spring Gardens office in London. A total of 38 institutional representatives attended. We invited David Marsden, Director, UK & Ireland for Hong Kong Trade Development Council, to set the Hong Kong socio-economic scene. This was followed by a market update by Katherine Forestier, Director Education Services of British Council Hong Kong. She spoke on the latest trends and issues in international student recruitment, and provided updates on Hong Kong education reform. She also introduced a recently completed market report on the health-related education sector. The full report can be downloaded here. Juhanie Cheung, Education Manager (Transnational Education) reported the highlights of market research study on postgraduate TNE market in Hong Kong. A review and update of EUKP and marketing work was given by Terry Chau, Education Partnerships Manager.
Summary and feedback
Below are the powerpoint slides for the presentations:
Market update, by Katherine Forestier
Sector studies Hong Kong: Healthcare education implications for UK providers, by Katherine Forestier
Partnership and marketing strategies, by Terry Chau
Research findings the post graduate transnational education market in Hong Kong, by Juhanie Cheung
The Hong Kong Partnership meeting, as chaired by John Quirk, International Recruitment and Relations Office of University of Liverpool, was held at the British Council on 25 January 2008. A total of 65 institution representatives attended the meeting. We have invited 3 external speakers to speak on various topics including implementation of Hong Kong's education reforms and its implications and a study on the equivalences for Hong Kong and UK public examinations by UK NARIC.
Below are the programme and powerpoint slides for the presentations:
Programme
Powerpoint presentations:
- Shaping the Hong Kong student of the future by Chris Wadlaw, Deputy Secretary of Education
- Hong Kong market briefing and discussion on strategies for tackling the Hong Kong market and issues faced by Katherine Forestier, Director Education Services, BCHK
Friday 28 September 2007
10.00 a.m. - 2.30 p.m.
British Council, Spring Gardens, London
The meeting was chaired by John Quirk, International Recruitment and Relations Office of University of Liverpool. A total of 37 institution representatives attended the meeting. We invited an external speaker from i-Graduate to give a presentation on 'Hong Kong students' opinion of UK Education'.
Below are the agenda, action points and powerpoint slides for the presentations:
Agenda and action points
Powerpoint presentations:
- Market trends and issues by Katherine Forestier, Director Education Services
- Our service and marketing activities and plans by Katherine Forestier
Prior to the Education UK Exhibition, the third Hong Kong country partnership meeting was held at the British Council on 9 February 2007. A total of 43 institution representatives attended the meeting and 2 external speakers were invited to speak on various topics.
Below are the programme and powerpoint slides for the presentations:
Programme
Powerpoint presentations:
- Strategic overview by Katherine Forestier, Director of Education Services, BCHK
- Report for the market research on Articulation opportunities for sub-degree holders in Hong Kong by Stephen Healy, Managing Director, activeMINDS consulting Co, Ltd
- Overview of the Hong Kong Diploma of Secondary Education by Dr Peter Hill, Secretary-General, Hong Kong Examinations and Assessment Authority
Positive feedbacks have been received. 95 per cent of the respondents indicated that their objectives have been met. We have also collected suggestions from participants on the topics that they would like to be covered for the next partnership meeting. If yours is not included in the list, please let us know by emailing to educationuk.partnership@britishcouncil.org.hk
- Opportunities for partnership and student exchange with HK universities and schools
- Detailed assessment criteria & comparison between the HKCEE / HKDSE
- Competitors – general perception and examples of marketing activities
- British Council strategies and identify opportunities for engagement
- Vocational education sector
- The new independent sector
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