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Education UK Exhibition Japan
10 to 11 October 2009

An Download PDF Document event report (181KB) [Education UK Partnership password required] is available.


Key details

Date Location Participation fee for Partnership members Participation fee for all other institutions Maximum number of participants
10 October 2009 Tokyo, Japan GBP 2,659 GBP 5,318 55
11 October 2009 Kyoto, Japan GBP 841 GBP 1,682 37

The participation fee includes:

  • venue hire
  • standard table (0.45 metres by 1.8 metres) and six chairs (three for institution representatives, three for visitors); the back panel is 2.1 metres high by 1.8 metres wide (tbc); each participant has a space 2.4 metres wide, including the table
  • additional room and equipment hire
  • PR campaign: advertising on web, newspapers, magazines, street banners, flyers, e-mail shots, other
  • market briefing, reception (tbc), institutional / school / agent visits, British Council appointed stand assistants, refreshments, other
  • freight between the Tokyo venue and the Kyoto venue.

Stand sharing is available at a premium of 20 per cent on the cost of participation.

Please note that the participation fee does not include international or domestic travel, accommodation, subsistence or freight, except where stated.

The participation fees stated above incorporate a 'credit crunch' contingency and are the maximum that participants will be charged. If this additional contingency is not called upon, participants will be invoiced for less than the maximum fee.

Last year, we set a target to reduce our overall exhibition costs by 12 per cent. Tokyo and Kyoto have managed to reduce expenditure by 20 per cent; however, the continuing strength of the Yen means that there has been a significant increase in the participation fees in Pounds Sterling for this event compared to the previous year. The strength of the Yen, however, will have a positive impact on the recruitment of Japanese students to UK institutions, as the UK is now a much more financially suitable option. These charts (17KB GIF image) show the cost breakdown for the exhibition in October 2008 compared to this exhibition.


Target markets
Undergraduate and pre-university subject chapters
Specifically the following key subject areas:

  • English language
  • GCSE, A-levels and equivalents
  • Access and foundation
  • Applied and pure sciences
  • Built and natural environment
  • Computing, mathematics and IT
  • Engineering and technology
  • Humanities
  • Law
  • Management, business and finance
  • Social sciences and communications
  • Sport, leisure, hospitality and tourism
  • Visual and creative arts

Postgraduate and MBA subject chapters
Specifically the following key subject areas:

  • English language
  • Applied and pure sciences
  • Built and natural environment
  • Computing, mathematics and IT
  • Engineering and technology
  • Humanities
  • Law
  • Management, business and finance
  • MBA
  • Social sciences and communications
  • Sport, leisure, hospitality and tourism
  • Visual and creative arts


Market information


Draft programme
Tokyo

Date
Time
Activity
Friday
9 October 2009
1000–1200
Japan Partnership meeting
1200–1300
Lunch for Japan Partnership meeting participants
1300–1430
Briefing (market update and administration)
1430–1600
Welcome drink
Saturday
10 October 2009
1300–1900
Exhibition open to the public

Please note that the networking meeting and dinner with Japanese universities, agents and schools will no longer be taking place in 2009. This decision has been made following a decline in participation over the past two years, which has occurred mainly due to relationships having already been built and developed following attendance at previous years' events. The networking meeting has been replaced with a drinks reception for both delegates and British Council staff.

Kyoto

Date
Time
Activity
Sunday
11 October 2009
1300–1800
Exhibition open to the public


Venues
Tokyo
Shinagawa Grand Hall

Kyoto
Kyoto International Community House (part of the Kyoto City International Foundation)


Visa requirements
Visas are not required for UK passport holders. Other passport holders should check with their travel agent or contact the Consulate or Embassy of the country they plan to visit.


Freight
The deadlines for freight collection by our recommended freight handler are:

  • Sea freight: 7 August 2009
  • Air freight: 18 September 2009

The participation fee does not include freight costs and these are the responsibility of the participating institution.


If you have any queries about this event, please contact the Education UK Events Helpdesk.

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