British Council Nigeria held two events on Monday 2 June 2008 at the British Council offices in Spring Gardens, London.

	Time Event 1000-1030 Registration and refreshments 1030-1230 Marketing campaign in collaboration with UK Visas 1230-1400 Lunch 1400-1600 PMI2 strategic dialogues, PMI2 Connect and PMI2 marketing campaigns

Marketing campaign in collaboration with UK Visas
Jointly funded by UK Visas and PMI2, a nine-month marketing campaign on the top tips for visa applications via multiple channels was launched late-June 2007. Nine months on, the awareness-raising campaign and monthly marketing drive has resulted in an increased acceptance rate and more comprehensive and higher quality supporting documents.

This seminar focussed on:

• barriers identified for the high refusal rate of visa applications by Nigerian students;
• top tips devised to guide applicants;
• results to date;
• practical steps forward to advise students.

This session was delivered by:

• Jason Ivory, Head of Visa Section, British High Commission in Nigeria
• Tim Nicholson, British High Commission in Nigeria
• Winnie Eley, Deputy Director, British Council Nigeria

Presentations
Nigeria – the education context (59KB)
Marketing campaign with UK Visas (100KB)
UK Border Agency and British Council Nigeria – student marketing campaing 2007 / 2008 (36KB)
UK Border Agency and British Council Nigeria – the past, present and future (56KB)

PMI2 strategic dialogues, PMI2 Connect and PMI2 marketing campaigns
A regional PMI2 strategic dialogues event will take place in Nigeria in October 2008 with the themes of employability, leadership management and quality assurance of higher education (TNE included) in the UK.

This session aimed to update UK stakeholders on the detail and relevance of the various PMI2 initiatives for international development strategy at institutional level, and opportunities and collaborations available to UK stakeholders.

This session was delivered by:

• Winnie Eley, Deputy Director, British Council Nigeria
• Christine Bateman, British Council
• Kevin van Cauter, British Council

Presentations
PMI2 (365KB)
PMI2 partnerships and strategic dialogue (236KB)

For more information about this event, please contact the Education UK Training and Development Team.