The Teaching Centre is looking for a qualified and experienced professional to join our team as Marketing Manager to help us meet challenging targets for income and audience, through absolutely fantastic marketing and promotion of our products and services.
- Design and manage an innovative and exciting strategy for increasing sales among key target groups.
- Improve internal communication with our current students, including adult professionals, young learners and their parents, and corporate clients and contacts
- Identify Market Research needs and lead on implementation and effective use of results.
- Ensure our materials meet organisational brand standards and exceed customer expectations of quality and relevance.
- Manage and deliver on an improvement in the use of social media for generating positive word of mouth and thereby increased numbers.
- Identify and manage the relationship with design and marketing outsourced providers, monitoring their quality holding them to targets and results.
- Be part of the Digital Launch team for our new website design, and ensure information on the new platform is engaging, current, and supports business growth.
- Monitor the effectiveness of our marketing and promotional initiatives to show value for money / return on investment. Manage and monitor budgets related to the role.
- Sales and / or marketing experience in a large and complex organisation with proven results
- Creative and results – led engagement with existing and potential customers
- Use of digital / social media tools for marketing and sales
The ability to use English and Spanish with confidence and fluency is essential in this role. Applicants will need to demonstrate proof they operate at B2 level in both languages.
Monthlt salary: $4,725,139 (ordinary salary)
Type of contract: indefinite.
Closing date for applications: Friday 15 March 2013.
Please send applications to:
Tony Hastings
tony.hastings@britishcouncil.org.co
The links below are to documents that are designed to help you through this process as well as the key documents to apply. Please read them carefully.
Please note that we do not accept CVs. Candidates who do not complete the application form correctly and in full, will not be considered. Only shortlisted candidates will be contacted.
The British Council is an equal opportunities employer. We welcome applications from all candidates who meet the essential criteria.
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