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Sound Design gives an overview of music industry design in Britain from the 70s to the present day.
The Mission, Carved in Sand, 1990, Phonogram Ltd Designer: Keith Breeden Focusing on cover designs and including 12", 7" and CD packaging, the exhibition shows five influential pieces each from 15 designers who have contributed to the evolution of the genre. The designers and companies are Peter Saville, Malcolm Garrett, Aubrey Powell, Roger Dean, Barney Bubbles, Jamie Reid, Keith Breedon, Neville Brody, David James, Intro Design, Ian Anderson, Vaughan Oliver, Mark Farrow, Paul White and Ben Drury.
Caption: Cabaret Volitaire, Microphonies, 1983, Virgin Records Ltd Designer: Neville Brody

To contextualise this selection we included covers from a wider range of designers including, New Order - Blue Monday, Frankie goes to Hollywood - Pleasure dome/Two tribes and Blur - Park life. A number of other stories are displayed as audio visuals on monitors. These cover such visual/design phenomenon as the evolution of the pop video, the flyer and stage design. Adding another layer of context is a wall of music-generated ephemera - tickets, posters, invites etc. and large-scale panels depicting key dates and events in the history of British music.

Sound Design launched in Tokyo in November 2000 and has travelled to Okaka, Kohura, Manila, Korea, Jakarta, Hong Kong, Bangkok, Taipei, Auckland and will tour around New Zealand till the end of the year.

Exhibition design by The Designers Republic

Curator: Liz Farrelly

Project Manager: Gillian Dingley

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